Logos
Your logo is the cornerstone of the brand and is the main way to create recognition with your audience. There may be multiple versions of your logo but all should be considered on-brand and part of your brand's identity.
Primary Logo
Secondary Logo
Alternate Logos
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Colors
Using these colors in all visual materials will keep everything on brand. But remember its ok to add an accent color if things start to get stale!
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Brand Voice
What We Do
We build high-performance user-first websites for businesses who want or need it done right. We get in, get it done, and make it PERFECT.
Design Principles
- Simplicity
- Wow-factor
- User-first
- Talk directly to the audience (see personas)
- Control users eye
- No mistakes. No excuses. Be awesome.
- No weak links
How We Sound / Our Tone
- Direct, not robotic
- Confident, not cocky
- Smart, not fluffy
- Helpful, not pushy
- No-BS – Say it straight
- Experienced – 20+ years
- Human First – no ego.
- Keep it simple.
- Kill’m with kindness
Tagline
Unlimited web design. Unmatched support.
Download Files
Your logo exists in several file types that serve different purposes. Below is an explanation of each:
- PDF - Great for larger applications (signs, banners, etc). Vector file
- PNG - Great for general use (Social media, business cards, letterhead, etc).
- SVG - Great for web. Vector file
- Ai - This is the master file for the logo and requires Adobe Illustrator to open. Vector file
- ZIP - This lets you download all the files in one big folder.
Vector files allow your logo to scale up as large as needed and are great to send to vendors for printing.